I've done several segments on CNBC over the years, usually either about Google or Yahoo. [Click here for a link to three recent videos.] Last week I wanted to send the clips to a couple of friends and noticed that many of them are locked behind a rather expensive paid firewall called CNBC Plus. I think this is a bad business decision by CNBC. They should be able to monetize archived video decently using advertising, and they'd also benefit from enabling the blogoshere to reblog/sydicate the content across the Web. By adopting a more open approach like this, YouTube now dominates the video sector. CNBC, especially for their archive content, should recognize and embrace the fact that this is the future direction of online media, IMO...
Comments